If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Forget all you thought you knew about Black Friday (mainly, that it lands on the Friday after Thanksgiving Day each year). Macy’s is rewriting the script by rolling out its “Black Friday in July” sale, which is exactly what it sounds like: Black Friday–level markdowns on trending brands and styles during the dog days of summer. explore the sale's best deals Taking place now through July 26, the happening slashes prices by 40 to 60 percent sitewide, and you don’t have to be a Macy’s Star Rewards member to save big. That being said, this status does come with added perks like free shipping on all orders over $39, a special birthday surprise, and points earned on each purchase — perks that only intensify when you open a Macy’s credit card and make your way up from the Silver tier to ...
Kirsty Godso is the latest emerging high-profile figure to front a Vuori campaign, starring in a photo spread for the brand’s Set the Pace collection. Kirsty Godso for Vuori’s ‘Set The Pace’ Campaign. Courtesy of Vuori The trainer and frequent Vuori collaborator, who signed a multiyear partnership deal with Vuori in August 2025, sports a bevy of designs that shift the focus from performance to a study in movement. The athletic apparel brand‘s campaign features Godso against a desert landscape, spotlighting Vuori pieces that feel fresh and engineered for a seamless feel. “For me, training has never been about pushing harder just for the sake of it,” Godso said in a statement. “It’s about finding rhythm that actually feels good in your body — and trusting that over time, that’s what builds strength.” ...