Benefit is continuing to venture outside of color cosmetics. The makeup brand tried its hand at interior decor in 2018 via a partnership with PBTeen. The line, said Erin Kramer, Benefit’s director of brand marketing and content, went “very well” and “was considered a great success” — so much so that both companies are reviving select favorites for a return during the holiday season. But before that collaboration makes an encore, the beauty company has a new collab to unveil: Benefit x Quay. Benefit x Quay’s Tinted Love sunglasses. Courtesy Image “Our brands both had crushes on each other,” Kramer said. “We both really admire each other’s approach and each other’s products. Our audiences have a lot of similarities and interests in where they’re spending their time, but we’re both reaching new audiences with this collaboration. We’re both based in [San Francisco], and not to mention, they were up for pulling a little April Fools’ joke with us.” Benefit x Quay spans three styles — Shook,