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Sol de Janeiro Just Launched a Body Oil — Here’s Our Honest Review.

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Brazilian-inspired beauty brand Sol de Janeiro has no shortage of supporters: The fragrance body sprays gone TikTok viral for their similarity to some of the best women’s perfumes. But of all the brand’s best body lotions and nourishing hair masks, it’s Sol de Janeiro’s Bum Bum Cream that continues to be a top seller (Hillary Duff, Selena Gomez, and Hailey Bieber are all fans). The brand just launched that celebrity-beloved body cream in a new formula, the Bum Bum Body Firmeza Oil, so we had to put it to the test. Body care is on the up and up in the beauty space: Brands are incorporating active ingredients into lotions and oils that were once only reserved for the best face serums. You can find options that brighten your skin, smooth rough texture, and deliver major hydration. And Sol de Janeiro is one of the brands taking body care seriously. Like all things Sol de Janeiro, this new oil has a heady fragrance to it. You’ll pick up on notes of almond, salted caramel, and sandalwood as soon as you remove

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