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Brandon Blackwood and Starbucks Team on Limited-edition Sip & Sling Bottle Bag Collection Inspired by Viral Pink Drink

Designer Brandon Blackwood is teaming with Starbucks on a collaboration for limited-edition sling bottle bags for their famous Pink and Paradise drinks, which are now offered in a bottled format. “If you go on TikTok, you see it everywhere,” Blackwood told WWD about the Starbucks Pink Drink, which since its creation by a fan in 2016, has gone viral on the platform, with the search term “Starbucks pink drink” garnering more than 100 million views. The Pink Drink, which features vibrant fruit flavors combined with coconut milk and fruit juice, was added to the Starbucks menu in 2017, followed by the Paradise Drink with pineapple and passionfruit. Brandon Blackwood holding the new limited-edition Sip & Sling bottle bag collection in collaboration with Starbucks. “When I heard they were making their on-the-go version, I was like, ‘This has to work!’ I just love any kind of big social media moment,” Blackwood said to WWD about teaming up with Starbucks. In creating the bag, Blackwood’s inspiration was not only from the colors, textures and flavors of the drinks, but also the Gen Z audience, who often create viral moments on social platforms. Brandon Blackwood and Starbucks’ new limited-edition Sip & Sling bottle bag collection. “All of

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