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The New York Times First ‘Best Books’ Event Pushes Access

The New York Times is going very big on events for subscribers and breaking out more of its sections to anchor them. The latest addition to a year absolutely packed with Times events (in the last 18 months there have been more than 130, equal to about seven per month, and there are five more to come this year) is its Books section. The paper’s well-known, year-end list of its favorite books — now officially set at 10 where previous years varied and split evenly between fiction and non-fiction — was revealed to subscribers during a live event here. It was a first for Books and The Times didn’t pretend it wasn’t a bald attempt to give readers what they’ve apparently said they want: access. Beth Weinstein, the paper’s events director, took the stage first to let the roughly 50 people in the audience know that they were the “very first people to see this list outside 620” referring to The Times headquarters on Eighth Avenue. There was little reaction to this among the audience, many of whom looked to fit the bookish stereotype — round eyeglasses were everywhere, as were literary tote bags (three for The New Yorker and two with

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