American Express Fuels Small Business Through Designer Collaborations

According to American Express, supporting small businesses all summer long — especially in August when many consumers take vacations — is vital with its recent survey findings revealing that shopping small over summer weekends alone can help inject $27 billion into the national economy. Notably, early this summer American Express committed more than $100 million to inspire consumers to support small businesses globally through its year-round “Shop Small” campaign and “Let’s Go Shop Small” summer campaign. For its latest initiative in its ongoing campaign, the company is partnering with Ntwrk alongside Melody Ehsani, Rhuigi Villaseñor and Telsha Anderson to create unique, limited-edition items in collaboration with some of their favorite small businesses. The collections will be available for purchase throughout the weekends of August. Recognizing that consumers across the country are increasingly turning to digital platforms to support small businesses, American Express’ collaboration with Ntwrk on this initiative will allow shoppers to experience the collaborations through live video shopping. The items will be available exclusively on Ntwrk for 24 hours before becoming available at the small business locations. “At American Express, we are always looking for ways to encourage consumers to shop small, and knowing the hardships brought on by the pandemic, they need

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