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The 25 Best Mascaras for Instant Volume, Length, and Lift

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Trying to find the best mascara for your lash needs often feels like solving a never-ending puzzle. The overall ask is fairly straightforward: something that makes your lashes look better than they appear in their natural state. And yet, it’s not that easy to find a mascara that delivers this while also standing up against oily lids, holding a curl on straight lashes, lengthening short lashes, volumizing sparse ones, and removing easily at the end of the day. You’ll find plenty of formulas with sky-high promises, but few of them actually deliver. As someone who’s sacrificed her lashes for testing (and removing) too many mascaras to count — although the best lash growth serums can help stimulate any fallen lashes — I can attest that finding the perfect one for your lash type and needs is harder than it sounds. Luckily, I’ve found a few standouts with a permanent place in my makeup bag. In case you need more convincing, I asked celebrity makeup artists and a cosmetic chemist for a deep dive on everything you need to know about mascara.

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