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Kristin Cavallari Shares Her Holiday Must-Haves From Amazon’s Small Business Shop

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. In all the excitement around the holiday season and the great deals from major retailers, it’s important to remember to shop small and local whenever and wherever possible. Luckily, Amazon has teamed up with Kristin Cavallari to highlight small businesses, independent makers, creatives, innovators, and small shops, perfect for everyone on your list — for her and for him. The entrepreneur, TV host, author, and mother of three is a small business owner whose very own Uncommon James collection is sold on the online retailer, so she knows how significant it is for the more than 500,000 independent selling partners — most of which are small and medium-sized businesses — to sell on Amazon and have the opportunity to reach hundreds of millions of customers, establish their brands, grow sales, and create jobs. “As an entrepreneur myself, I know how meaningful and special it is to support small businesses on Amazon because these entities are dealing with blood, sweat, and tears, and the holiday season can make a huge difference for them,” Cavallari says. “Once businesses get to a certain level,

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