If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. You’ll never hear us dissuade purchasing a perfume gift set for anyone on your list, be it a fragrance for your girlfriend, boyfriend, or cousin. Sure, hair gifts, makeup gift sets, spa gifts, and bath bombs are more straightforward ideas to nail (and check out these gifts for women), but the best perfume gift sets truly raise the bar. They are an extremely thoughtful and personal gift option that elicits much more than a scent. Fragrances can transport us to another time and place, reminding us of a distant memory or a loved one in a way so few other gifts can — making it a winning beauty gift. “Fragrance is truly a personal gift for a loved one, as it shows thought was put into the purchase,” says Leigh Quilhot, Senior Director of Merchandising at Bluemercury. “Scent is closely linked with memory, in ways that the gift of fragrance can evoke nostalgic emotions of a trip or transport them back to a special moment in their lives. Fragrance is also strongly tied to self-care. It could be the ritual of
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