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What Happened to Playgirl? 50 Years of Scandals, Centerfolds and Revolutionizing What Women Read

In the ‘70s, the feminist movement entered a new era, and the sexual revolution for women was becoming more mainstream. Los Angeles-based nightclub owner Douglas Lambert noticed that Hugh Hefner’s Playboy had commercialized the market for nude photospreads. Lambert wanted to create a publication that could rival Playboy, but his wife had a different idea: create a magazine featuring nude men. Playgirl archival images. Who started Playgirl? Lambert wasn’t sold on the idea at first, but after evaluating the changing landscape and the sexual revolution, he would write promo copy for what would become Playgirl magazine. Related Galleries Media Playgirl Is Back and Very Different From Its Last Issue Culture News Playgirl Magazine: Now and Then Lambert teamed up with William Miles Jr., a seasoned ad executive, took $20,000 for an investment, and opened an office in Century City in L.A. Playgirl: The Magazine for Women (Volume 1 No. 1) was issued in June 1973. Who was the first Playgirl centerfold? The first issue featured a nude man credited as Eldon posing with a woman credited as Lorelei embracing him from behind. Shadows helped blur out the more graphic portions of the image. The magazine became an instant success. Within four days, it sold out 600,000 copies. The ‘70s was the heyday

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