Olivier Rousteing Teams Up With Johnnie Walker Vault for ‘Couture Expression’ Collaboration

Olivier Rousteing and Johnnie Walker have teamed up for the first Johnnie Walker Vault release, “Couture Expression.”   ”When I spoke with the team of Johnnie Walker, I was so excited because we were creating something from scratch and unique,” said Rousteing of the collaboration, which includes four limited-edition whisky blends bottled in Baccarat decanters. The four Couture Expression blends are bottled in editions of 25, retailing for $20,000 each. “Creating a whisky is really an art — like creating a [fashion] collection is an art, as well,” he adds. The fashion designer is the first “cultural partner” for the luxury-focused Johnnie Walker Vault platform, which taps into the brand’s archive of rare whiskies in Edinburgh. Rousteing described the project as a full-circle moment, rooted in the childhood memory of spending time at his grandparents’ house. The collaboration is similarly guided by memory, reflecting Rousteing’s personal connection to the four seasons and tapping into the heritage of the whisky brand established in 1820. Olivier Rousteing with Dr. Emma Walker The designer worked in tandem with Johnnie Walker master blender Dr. Emma Walker. During their initial meeting, both admitted having limited knowledge of, but strong admiration for, the other’s area of expertise. Using music as a

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