Adidas has named actress Jenna Ortega as a new brand ambassador and the face of a soon-to-be-unveiled label, marking the first new label under the company’s umbrella in 50 years. “My love for Adidas is one that goes back years,” Ortega said in a statement. “It’s always had such a presence in sport, music and culture and continues to be an innovator in so many ways. Growing up for me it always had to be Adidas sneakers and Ts as the go-to. To this day, so much of my wardrobe is made up of the iconic three stripes. I feel so honored to become a part of this legendary family of changemakers and be the face of its all-new label. Can’t wait to show you guys.” Jenna Ortega for Adidas. “At Adidas, we are constantly looking at ways we can push the boundaries in both sport and culture, which is why it’s so exciting that we can announce Jenna Ortega has joined us, to launch our first new label in 50 years,” Adidas executive board member Brian Grevy said in a statement. “A progressive and passionate next generation pioneer that is making waves across the globe, her fresh and creative way

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