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PopSugar’s Annual Play/Ground Festival Postponed Due to Coronavirus Concerns

Around 15,000 attendees were set to gather in New York in June for Popsugar’s annual Play/Ground festival, but without a clear end to the coronavirus crisis in sight, the organizers have become the latest in a long line to press the postpone button. “We are closely monitoring the COVID-19 developments and reviewing guidance and advice from public health officials including the CDC and the WHO. The safety of our fans, guests, staff, vendors, and brand partners are of the utmost importance to us,” said Popsugar founder and president Lisa Sugar. “We have decided it is in the best interest of all of our community to postpone Play/Ground and we look forward to announcing headline talent later this summer.” Play/Ground, the women’s lifestyle publisher’s biggest event of the year, was originally set to take place on June 13 and 14 at Pier 94 and organizers plan to announce a new date and confirmed venue location soon. All pre-sale tickets will be honored for the new dates or refunded. The festival, which began in 2018, is a female-led weekend of programming spanning fitness classes, discovery-driven shopping, panels, and entrepreneurial and life coaching seminars. Last year’s speakers included Chrissy Teigen, Issa Rae, Mandy Moore and Camila

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