LONDON — Ravers, despair. Summer is coming to a close, and with it, London’s festival season. The three months saw a string of music celebrations take place across the city, from BST Hyde Park kicking things off with performances by Lana del Rey and Blackpink to Billie Eilish becoming the Reading Festival’s youngest headliner. To celebrate, brand engagement was out in full force. Inside Billie Eilish’s London pop-up shop. Take pop star Eilish, who held a pop-up shop with an exclusive, London-themed selection of her merchandise ahead of her performance at the weekend-long fete from Aug. 24 to 26. Little Simz, who has taken the U.K. by storm with her rapping, singing and acting, was a staple on the festival circuit, headlining Europe’s largest outdoor jazz festival, Love Supreme, alongside Grace Jones and performing at All Points East in August with a set at American Express’ “Amex Afters” at Shoreditch’s Village Underground. Little Simz performing at Amex Afters. “All Points East and Village Underground have always held a special place for me as both a performer and a Londoner, so performing tonight for this one-off ‘Amex Afters’ crowd has been incredible,” Little Simz said. Also kicking off at the end of August was Formula 1’s 2023 Dutch
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