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The Most-Reviewed Blanket Brand in the World Teams Up With LoveShackFancy — Shop New, Whimsical Styles Here

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Blankets have never received a dedicated show during Fashion Week… until Lola Blankets came along, that is, and made history by sending its lavish, faux-fur throws down the runway last year. The circa-2021 luxury company, founded by two brothers, is making indisputable waves on social media as we speak. It has sold well over a million blankets at this point, and A-listers from Oprah Winfrey (Lola is on her “Favorite Things” list!) to Simone Biles and Selena Gomez (she wrote her vows to Benny Blanco while resting on a Lola blanket) have cosigned the brand in recent years. That being said, Lola Blankets’ hot streak is far from over. On October 14, at 11 a.m. EST, it’s unveiling a much-anticipated collaboration with LoveShackFancy. And as collabs like Fanatics x LoveShackFancy, Hunter x LoveShackFancy, and Wet Brush x LoveShackFancy have proved, anything that gets the label’s feminine, whimsical, and bow-powered treatment immediately turns to gold — or, more accurately, to pink (before selling out in mere hours). Each blanket features a special patch, displaying the collaborators’ respective logos. Courtesy Lola Blankets, LoveShackFancy Buy the new blankets

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