Skip to main content

Nicole Richie to Debut Wylde Honey on Now With Network by Yahoo Lifestyle

She’s been a mainstay on television and in fashion for more than a decade, and now Nicole Richie is taking on shoppable video. The hard-to-crack concept might finally be ready to take off with the trifecta of technology, distribution and celebrity style influencer coming together in a perfect storm. Now With, a new branded content network that produces “Style Now With” featuring Richie, has found a home on Yahoo Lifestyle, which is part of mobile giant Verizon’s content arm. Together with AOL, Ryot, Tumblr and HuffPost, the network of sites, known as Oath, garners more than a billion eyeballs. The Now With network is the brainchild of celebrity branding expert Nicole Winnaman, who founded the company Working Sundays with celebrity wrangler Ashlee Margolis of The A List and manufacturer Twila True of True Family Enterprises. In time, Now With will roll out not just style, but also cooking, travel, design and pet pillars, which will live on Oath’s various digital platforms. Richie, who has built a following for her humorous style, first on Fox’s reality series “The Simple Life” with Paris Hilton, then as a judge on NBC’s designer competition “Fashion Star,” and on VH1’s “Candidly Nicole,” is among the few entertainers who have

Follow WWD on Twitter or become a fan on Facebook.

Read More...

from WWDWWD https://ift.tt/2qi5EBa
Labels:

Comments

Post a Comment

Popular posts from this blog

The 12 Best Floral Delivery Services to Easily Order Christmas Flowers Online

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Few gift ideas have stood the test of time quite like a stunning bouquet of flowers filled with a variety of lush, blooming florals along with sprigs of complimentary greenery. Sending an arrangement of flowers is everyone’s favorite go-to gift idea to spread love on Mother’s Day, a birthday, anniversary, to say thanks, or simply show appreciation for someone special in your life. And at this time of year, sending flowers makes for an always-cherished holiday gift as well. Although fresh bouquets won’t last forever, they’re a heartwarming gift. “Flowers are something that makes everyone smile,” says Emily Reifel, director of social events at The Plaza Hotel in New York City. “With flowers, you don’t have to do anything. It’s easy — it comes, it’s beautiful, and the recipient just gets to enjoy the beauty of it. There’s no work on their end at all.” We’ve ...
Post a Comment
Read more

Kobe Bryant and wife ‘had deal to never fly in helicopter together’

The basketball star and his daughter tragically died in a helicopter crash this week Kobe Bryant and his 13-year-old daughter Gianna both tragically died in a helicopter crash this week. And, while the NBA basketball player would regularly use helicopters to travel around Los Angeles, his wife Vanessa Bryant had previously agreed to never fly with him. A source told PEOPLE: “He and Vanessa had a deal that they would never fly on a helicopter together.” They added that Kobe “only” flew in helicopters with pilot Ara Zobayan , who was among the seven others killed in the crash, alongside Kobe and Gianna. READ MORE CELEBRITY NEWS Kobe and Gianna are survived by Vanessa, and their other daughters Natalia , Bianka , and Capri , who was only born in June last year. Kobe previously revealed he began using helicopters while he still played for the Los Angeles Lakers because bad traffic meant he was missing quality time with his family. He told Alex Rodriguez in 2018: “I was sittin...
Post a Comment
Read more

Love Island star Gabby Allen brands I’m A Celeb star Myles Stephenson a ‘liar’ in scathing Instagram post

It’s been three months since Gabby Allen split from I’m A Celeb star Myles Stephenson, and now she’s branded him a "liar" and a "cheater" in a scathing Instagram. The Rak-Su star’s appearance on I’m A Celeb has ruffled feathers among Gabby and her friends. And despite confessing to “not watching” the ITV show, Gabby took to Instagram to address some things he’d discussed. Myles was having a meaningful conversation with former footballer Ian Wright about his quest to find love and said he struggles to meet girls who aren’t with him for the fame. His comments seemingly spurred Gabby to tear into him on Instagram. READ MORE CELEBRITY NEWS Alongside a picture of a cheetah with Myles’ face photoshopped into it, the Love Island star wrote, “Omg I’m dead. I’m not even watching the show but people are sending me things like this. Saying meet ‘meaningful Milo’.” “Apparently he was on about ‘meaningful relationships’. I’m not sure the guy knows what he’s on about tbh...
Post a Comment
Read more