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H&M Just Launched a Summer Shoe Collection of Trending Under-$40 Flip-Flops

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Good news: Memorial Day Weekend is right around the corner, bringing with it later sunsets, beach escapes, and peak Aperol Spritz season. That means it’s officially time to shop for all your summer footwear. If you’re after affordable shoes that look luxe while tapping into this season’s top sandal trends, H&M’s latest summer shoe collection should be your first stop. From minimalist, designer-inspired flip-flops to standout styles with on-trend fringe and gold hardware detailing, H&M is serving up lust-worthy sandals for summer — all for under $40. This summer, the flip-flop sandal trend shows no signs of slowing down. Its high-fashion revival began with The Row’s minimalist leather thong sandals, first introduced back in its Spring 2021 collection. Since then, the brand has gradually refined the style into a sleek wardrobe staple that embodies quiet luxury. By the Spring/Summer 2025 season, thong sandals and flip-flop inspired summer shoes fully cemented their status across the fashion month runways — from Alaïa to Sportmax and beyond. If you’re not ready to drop $890 on The Row’s cult-favorite flip-flops (understandable), H&M’s Summer 2025 sandal

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