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Soul Singer Teddy Swims Reimagines Kay Jewelers’ Iconic Jingle and Curates Father’s Day Jewelry Collection

Kay Jewelers embraces one of the music industry’s experimental artists with its new partnership with singer Teddy Swims. The Grammy Award-nominated “Lose Control” singer will serve as Kay Jewelers “chief love officer” and curate a Father’s Day collection. Swims will choose select jewelry pieces for the Father’s Day collection that speak to all the ways fathers show their love. Among the pieces in the collection, the men’s diamond teddy bear charm seemingly references Kay Jewelers’ new partner. Swims will also infuse Kay Jewelers’ iconic jingle with his own energy and vocals. Swims’ reimagined “Every Kiss Begins with Kay” jingle will serve as a way to connect Kay Jewelers with a new generation. Teddy Swims Courtesy of Kay Jewelers “I couldn’t be more proud to step into my new role as chief love officer for Kay Jewelers. Kay’s been in the game for over 100 years, helping people say ‘I love you’ without even saying a word. And now we’re teaming up!” said Teddy Swims. “We’re working on my favorite jewelry pieces for every kind of love: Father’s Day, self-love days and those random Tuesdays when you just want to make someone smile. This ain’t just a partnership. This is a love story. And

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