The race to open private social clubs in Los Angeles is heating up. London-born, women-only club The AllBright, which plans to open its first Stateside location on Melrose Place in June with founding members Meg Whitman, Olivia Wilde and “Crazy Rich Asians” screenwriter Adele Lim, has announced its beauty partners: British facialist Georgia Louise (in the news recently for the Hollywood EGF facial, beloved by Cate Blanchett and Sandra Bullock, who referred to it as the “penis facial”) and Reese Witherspoon’s hairstylist Lona Vigi. The club space designed by L.A.-based Brigette Romanek will offer beauty services on the ground floor, coworking and dining on the second floor, a screening room and rooftop lounge. It joins several other private clubs recently opened in the L.A. market, including New York export Spring Place Beverly Hills; Jeff Klein’s San Vicente Bungalows, helmed by star maitre d’ Dimitri Dimitrov, Neuehouse and The Wing, and coming soon the H Club (with backing from the late investor Paul Allen), Soho Warehouse in downtown L.A. and Gwyneth Paltrow’s Arts Club. The AllBright is designed to be a one-stop-shop for working women (with men allowed in as guests for meetings and socializing), says cofounder Debbie Wosskow, a tech entrepreneur who partnered with
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