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EXCLUSIVE: Net-a-porter Unveils the ‘Colombian Collective’

“Imagine you are in Cartagena for the weekend, spending your days at the beach and at night you are going to different parties and dinners,” said Elizabeth von der Goltz, global buying director at Net-a-porter. That whimsical idea was the starting point for the e-tailer’s newest exclusive curation of brands and capsule collections called the “Colombian Collective.” The vacation-wear assortment of clothing and accessories, unveiled Jan. 15, comes in the form of mini capsule collections from designers firmly anchored in the roots and culture of their native of Colombia. The retailer has picked up a lot of designers from the South American country as of late which organically led von der Goltz to the ideation of a collective theme. The curation includes ready-to-wear capsules from Johanna Ortiz, Esteban Cortazar, Silvia Tcherassi, Verdelimon and The Lazy Poet. Accessories and jewelry designers in the mix include Bibi Marini, Mallarino, Mercedes Salazar, Carolina Santo Domingo, Hunting Season, Verdi, Magnetic Midnight and the Muzungu Sisters. Von der Goltz nicknamed the collective the “happy family” since word of mouth brought recommendations of some of the designers to her attention and a trickle down effect of several designers being friends of friends, creating a creative family tree of

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