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Nordstrom Trunk Club Reveals Dressed-for-Home Trends

During the widespread, mandated quarantine fashions have undoubtedly changed — with even designers showing a clear preference for comfort as they stay at home. Reports have shown recent surges in sweatpants sales amid the coronavirus pandemic, suggesting sweatpants to be the biggest, and possibly only, trend in fashion right now. And there is evidence that dogs are today’s style icons. To better understand today’s style, Nordstrom Trunk Club surveyed 2,000 Americans on how they have been navigating getting dressed while staying at home. Notably, the survey data found that people are struggling to make decisions of what to wear and feel style-related pressure while working from home. Seventy-seven percent of Americans said they have “changed their style since staying at home.” In accordance with previous studies, the survey found 56 percent of respondents are incorporating more comfortable clothing, such as loungewear, into daily wardrobes. Though further, they are looking to find new ways to explore their closets. “During this unprecedented time, we remain focused on serving our customers by meeting their style needs,” said Megan Bernstein, vice president of marketing at Nordstrom Trunk Club. “To adapt to their changing needs, we’re sending more active and loungewear to our customers who want to be comfortable while

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