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Blackpink’s Jennie Fronts Chanel’s Coco Neige Campaign

A SENSE OF SNOW: Blackpink’s Jennie believes in making a fashion statement, even while swooshing downhill through the snow. “You want to look like you’re having the best time skiing, but also tell people that you didn’t lose your edge, you know?” she says in recorded remarks to accompany her new campaign for Chanel’s latest Coco Neige collection for winter sports, arriving in boutiques on Oct. 19. Wearing a veil and heart-shaped jewelry, the music star praises Chanel creative director Virginie Viard for bringing “elegance into skiwear” and talks about her fondness for snow. The pop star seems as comfortable doing a fashion shoot as a music video, lifting the large Peter Pan collar of her rose-printed cardigan to warm her ears, and running gloved hands over her face. She also wears a cashmere bra top and sweat pants, plus loads of accessories, including small bags that clasp to the arm. A cashmere brassiere is among items in the fall 2021 Coco Neige range. The print campaign and interview were shot by Dutch photography duo Inez van Lamsweerde and Vinoodh Matadin, who recently stationed themselves at the end of the spring 2022 catwalk, set up like fashion shows of yore with snappers jostling for position

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