Dermatologist Dr. Marnie Nussbaum Optimizes Aging With Lines Brand Launch

Clinical skin care has a new entrant. Dr. Marnie Nussbaum is the latest dermatologist to get into the skin care game with her brand, Lines, which debuts on the brand’s website in coming weeks with three products. They range in price from $45 to $95. The idea for Lines came to Nussbaum after years of homing her skills in aesthetic dermatology, when she noticed a growing appetite for skin care — and a growing confusion around products — in equal measure. “Once patients start aesthetic intervention, they become a different consumer. They want to know, now that they’ve invested in their skin, what to use to maintain it,” Nussbaum said. “We don’t want to use too many steps in a routine with single ingredients, because the third and fourth, for example, won’t penetrate the skin like the first and second.” All of the products, therefore, boast a heavy-hitting roster of active ingredients. The Wrinkle Pen can be used all over facial lines, and is formulated with peptides, collagen and bakuchiol; The Lip Serum features peptides and hyaluronic acid in several molecular weights, while the The Facial Serum combines vitamin C, niacinamide, hyaluronic acid, bakuchiol and peptides. “All three products have immediate and long-term results. I

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