Shein Is the Most Popular Brand for Fashion Hauls on TikTok, According to Advertising Platform

Shein is the most popular brand for hauls on TikTok, according to data from advertising platform Illumin. The company analyzed the 50 most popular TikTok clothing and home hauls to reveal which products and brands influencers buy most often. Shein was the brand that appeared the most under the hashtag #hauls, accounting for 42 percent of the total products listed across home and clothes hauls, with an average cost of $9.33 per item. Shein has exploded in popularity in recent years, with a $100 billion valuation and customer base primarily aged between 18 and 34. H&M was the second most popular brand for hauls, accounting for 8.2 percent of total products featured in #hauls. And Boston-based online marketplace Temu was the third most popular brand, with 7.7 percent of items featured. Other brands that cracked the top included Walmart, Amazon Home, Cotton On, Ikea, Brandy, Zara and Ma.debyc. Despite the variety of items featured in the videos, tops were the most purchased product. “Tops are far more versatile than dresses and ‘bottoms’ since they can be mixed, matched, and accessorized in different ways. It makes sense that tops are the most popular clothing item in #hauls as it signifies a shift in consumption

Follow WWD on Twitter or become a fan on Facebook.

from WWDWWD https://ift.tt/AcamgiT

Comments

Meghan Trainor makes seriously bizarre claim about her relationship with husband Daryl Sabara

Kinda cute kinda strange... Meghan Trainor has made a seriously strange claim about her relationship with her husband, Daryl Sabara. Credit: Getty The All About That Bass songstress tied the know with the Spy Kids actor last year and it seems that the pair are closer than close. The US Voice judge admitted that she feels “physically sick” when she is apart from her hubby, even when he pops to the bathroom for a shower. As the famous couple sat down for an interview together, they gushed over one another as Meghan explained, “We’re so lame. Even if he has to go and take a shower, I’ll be like: ‘I miss you!’” READ MORE CELEBRITY NEWS View this post on Instagram Back in the UK with my @darylsabara A post shared by Meghan Trainor (@meghan_trainor) on Nov 27, 2019 at 7:53am PST Speaking to The Sun’s Fabulous magazine, the blonde pop star elaborated, “I feel physically ill when he leaves the room. The day just sucks when he’s no

The 12 Best Press-On Nails You Can Buy On Amazon

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. While there’s nothing quite as satisfying as a fresh manicure, constant trips to the salon can become super expensive. This cost can make it hard to motivate yourself to try new things, and just generally prohibitive. That said, recently there have been tons and tons of press-on nail options popping up on Amazon. These are not the cheap press on nails from the early 90s; these are high-quality, durable and perhaps most importantly, absolutely beautiful. Amazon Prime members will get free shipping in just two days, so they’re the perfect option for those looking to throw on some nails before a big event or last minute gathering. Since they’re all attached with glue, they are super easy to apply. You simply dab a small amount of the provided glue onto the inside of the press on nail and place it on your real nail. To remove, just soak them in acetone for up

Louise Redknapp wows fans with seductive lingerie snap

Louise Redknapp has wowed fans on social media. Credit: Getty The singer and songwriter has left fans gobsmacked with a gorgeous new snap that she posted to her social media. Taking to her Instagram account, Louise shared a striking photo with her nearly 700,000 followers that shows her modelling a set of barely there lingerie. Wearing a nudey peach lacy bra with a see-through mesh pair of matching briefs, the former Eternal singer lay on a hotel-style bed giving a sultry look to the camera. View this post on Instagram Saturday night out… just kidding I’m in my PJs 🤍 A post shared by Louise Redknapp (@louiseredknapp) on Nov 9, 2019 at 11:42am PST With muted smokey eye makeup and a subtle glow on her cheeks, the mum-of-two cut a seductive figure with her sultry getup. Joking in her caption that she was enjoying a night out earlier on in the weekend, the mum-of-two, who used to be married to former England footballer Jamie Redkn

VISIT LOVE AT SIGHT TO WIN FREE GIFTS

Search This Blog