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EXCLUSIVE: Kristin Cavallari Releases First Uncommon James Fragrance

Kristin Cavallari is unveiling her first fragrance: Hard Feelings. “It has a really nice balance between masculine and feminine, and that’s sort of everything I’m drawn to in life,” said the TV personality and entrepreneur. “I don’t like anything too overly sweet or obviously too hard.” The unisex scent is a blend of florals and woody notes, with rose, hibiscus, incense and tobacco, along with pepper, bergamot, cedarwood, sandalwood and orcanox. “No other name could represent the perfume like Hard Feelings could,” she went on. “And Hard Feelings kind of evokes different emotions within people and makes you think of some of your own memories and things that you’ve been through. And I think with a perfume, that’s kind of what you want, is when someone smells it and hears the name, that it kind of makes them feel a certain way.” Kristin Cavallari Two years in the making, it drops on July 30 under her lifestyle brand Uncommon James. The brand expects $2 million in projected sales for the fragrance for the fiscal year. “When we started it, I didn’t realize it was going to take that long,” she said of timing. “Also, when I launched Uncommon James, that changed the landscape for me.

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