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The 11 Best Mascaras at Target for Fluttery Lashes, Tested and Reviewed by Editors

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Updated July 10, 2024: This article on the best drugstore Target was updated with new releases, additional editor-tested product picks, and Target Circle Week mascara deaks. We are currently testing additional Target mascaras from brands like Fenty, E.l.f. Cosmetics, and Essence for consideration in this guide. Target is a one-stop shop for all kinds of home, clothing, and lifestyle essentials, but as far as we’re concerned, the beauty department is at the center of the bullseye. Target’s one of the best places to shop makeup bag staples like mascara from an impressive range of drugstore and prestige brands, so we rolled up our sleeves to test the absolute best mascaras at Target for achieving long, fluttery, lashes with minimal effort. Any beauty lover knows that strolling or scrolling through Target’s beauty selection is just like being a kid in a candy store. It’s practically become its own beauty department store over the years — especially since Ulta moved in a few years back. Whether in-store or at Target.com, you can shop the entire range of the best drugstore mascaras, from beloved brands like

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