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Here’s Why Prada Beauty Lipsticks Aren’t Just Another Overpriced Designer Product

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. When Prada Beauty burst onto the scene in fall 2023, the collection made the only entrance appropriate for a highly-anticipated designer beauty label: on the runway, of course. The line debuted on models during Prada’s spring 2024 show in Milan, where glossy eyelids juxtaposed with matte, lived-in lips for an attainable take on an editorial look. Since debuting at retailers like Nordstrom earlier this year, Prada lipsticks have become the line’s breakout star, not only selling out but also making a cameo in Sabrina Carpenter’s “Please Please Please” music video. Given the buzz — and a limited-time deal on a Prada Lipstick set during the Nordstrom Anniversary sale — our WWD Shop editors have been testing out Prada Beauty lipstick to write this review. The Prada Beauty lip collection includes three formulations: a lip balm that primes your smile for a swipe of color, the buildable Soft Matte lipstick, and the intensely pigmented Hyper Matte lipstick. Based on tester reviews and inventory at Sephora and Nordstrom, the Monochrome Soft Matte Lipstick is the crown jewel of the trio, likely because

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