Awe Inspired jewelry has teamed up with Warner Bros. on a magical collection of jewelry inspired by the upcoming film “Practical Magic 2.” The Los Angeles-based brand’s collection of necklaces, earrings and more has officially launched, just in time for the sequel’s Sept. 11 release.
Awe Inspired x “Practical Magic 2”
Courtesy of Awe Inspired x Warner Bros.
“‘Practical Magic was one of the first films to treat feminine intuition as power rather than ornament,” Max Johnson, cofounder and chief executive officer of Awe Inspired, said in a statement, referencing the cult classic film starring Nicole Kidman and Sandra Bullock.
“Translating that mythology into pieces women actually wear was the most natural collaboration we’ve stepped into. Every charm in this collection has a story the Owens women would recognize,” Johnson said.
Awe Inspired x “Practical Magic 2”
Courtesy of Awe Inspired x Warner Bros.
The Awe Inspired x “Practical Magic 2” collection looks back at the 1998 film and reimagines magical symbols into wearable talismans. The collection features motifs like ravens, belladonna, spell books and dandelions, all of which are reimagined in fine metalwork and carved gemstones.
The collection includes rings, necklaces and earrings, all evoking the visual language and style of the spooky season movie. Pieces like
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