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Hermès Sets New Prize at Hyères Fashion Festival

PARIS — Jean-Pierre Blanc, founder of Hyères International Festival of Fashion and Photography, gathered friends and collaborators on Wednesday night to officially unveil the jury of the 35th edition of the festival, to be held from April 23 to 27, as well as announce the 10 finalists in each category. But before the grand announcement, Blanc had a couple of important pieces of news to share. “I am proud to say the French government has given its high patronage to the 35th edition of the Hyères festival, which particularly moves me as it’s the first time in the history of the festival that this request has been accepted,” said the founder, who in 2018 had called for more funding to help the festival survive. Hosting a flower-filled cocktail party at the Beaux Arts, Blanc also unveiled a new prize for the 2020 edition of Hyères: Hermès has created a new accessories prize delivering an endowment of 20,000 euros, or $22,000, for the best collaboration between a Hyères finalist and the Hermès ateliers for a leather-based piece of jewelry. “It’s kind of amazing to think that in a couple of weeks, these 10 young fashion school graduates will be able to go work in the

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