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New Leadership Appointments at La Mer, MAC, Le Labo & Dr. Jart+

The Estée Lauder Cos. Inc. has made a series of executive promotions across several brands. La Mer, MAC Cosmetics and Le Labo all have new global brand presidents, and Dr. Jart+ and Do the Right Thing have a new president for North Asia. Justin Boxford, global brand president of La Mer.  At La Mer, Justin Boxford has been promoted to global brand president after three years as global general manager. During his time at the business, La Mer has doubled in size, and in 2018, surpassed $1 billion in net sales. Boxford has led the brand’s growth in fast-growing channels and markets, and expanded La Mer’s consumer base in travel retail and Asia. He’s also championed new products, including The Luminous Lifting Cushion Foundation SPF 20 and The Treatment Lotion Hydrating Mask. Before La Mer, Boxford spent more than a decade leading the Estée Lauder brand and Tom Ford Beauty internationally and in Asia-Pacific. In his expanded role at La Mer, Boxford will work to continue the brand’s growth, while maintaining its luxury brand equity. He will continue to report to Sandra Main, global brand president of Bobbi Brown and La Mer. “Justin’s extensive luxury beauty experience and global point of view, combined with his expertise in

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